# Groomify

> AI-powered pet grooming, boarding, and daycare software with 8 built-in AI agents.

Groomify is a SaaS platform for pet grooming businesses. It includes smart scheduling, online booking, payments, CRM, SMS reminders, and 8 AI agents including a 24/7 AI receptionist that answers calls and books appointments.

## About

Groomify was built on a simple belief: pet groomers deserve software as smart as they are. While other platforms bolt on a scheduling tool and call it a day, Groomify puts AI at the core of every module — from answering the phone at 2am to predicting next month's revenue.

The team of pet lovers and AI engineers set out to build the platform they wished existed when running their own grooming businesses. The result is Groomify: an AI-first pet business management platform.

Mission: Let AI handle the business so you can handle the pets. Every feature asks one question — does this save the groomer time or make them more money? If the answer is not a clear yes, it does not ship.

By the numbers: 10,000+ pet businesses, 2M+ appointments booked, 50+ breeds recognized by AI, starting at $39/mo.

## Pricing

### Management Platform

- Starter: $39/mo (annual) / $49/mo (monthly) — 1 staff member, appointment scheduling, online booking portal, booking widget, AI booking chatbot, client and pet CRM, payment processing, 300 SMS/month, email reminders, basic reporting, mobile app
- Growth: $79/mo (annual) / $99/mo (monthly) — up to 5 staff, everything in Starter plus website builder (groomify.ai/you), advanced CRM and segmentation, waitlist management, 1,000 SMS/month, multi-location (up to 2), priority support
- Pro: $139/mo (annual) / $169/mo (monthly) — unlimited staff, everything in Growth plus advanced analytics, unlimited SMS, multi-location (up to 5), API access
- Enterprise: Custom pricing — everything in Pro plus unlimited locations, franchise dashboard, custom integrations, white-label option, dedicated account manager, SLA guarantee
- All plans include: 14-day free trial (no credit card required), booking widget, AI booking chatbot

### AI Receptionist (Add-on, powered by AgentZap)

- Starter: $109/mo (150 minutes included, $0.85/min overage, 24/7 call answering, appointment scheduling)
- Professional: $295/mo (450 minutes included, $0.75/min overage, lead qualification, call recording and transcripts) — most popular
- Business: $899/mo (1,500 minutes included, $0.70/min overage, everything in Professional, volume pricing)
- $399 one-time setup fee (waived on annual plans)
- Add-ons: live agent handoff $2.50/call, additional phone numbers $10/number/mo, additional languages $25/language/mo
- Annual plans include 2 months free and waived setup fee
- 30-day money-back guarantee on all plans

### No Per-User Fees

Unlike MoeGo and Gingr, Groomify does not charge per-user fees on Starter and Growth plans.

## FAQ

### Getting Started

### Q: What is Groomify?
A: Groomify is pet grooming, boarding, and daycare software with 8 built-in AI agents. It handles scheduling, online booking, payments, CRM, SMS reminders, and reporting. The AI receptionist answers your phone calls 24/7 and books appointments on its own.

### Q: Is there a free trial?
A: Yes. Every plan includes a free 14-day trial with all management features unlocked, including the booking widget and AI chatbot. The AI Receptionist is a paid add-on and is not included in the free trial. No credit card required to start.

### Q: How long does setup take?
A: Most businesses are up and running in under 15 minutes. Add your services, set your hours, invite your staff, and you're ready to book. If you're migrating from another platform, our import tool handles the data transfer.

### Q: Do I need any technical skills?
A: No. Groomify is designed for pet business owners, not IT teams. Everything is point-and-click. The AI receptionist setup takes about 5 minutes: just tell it your services, hours, and pricing.

### AI Receptionist

### Q: How does the AI receptionist work?
A: When a client calls your business number, the AI receptionist answers in a natural voice. It can book appointments, answer questions about your services and pricing, handle rescheduling, and recover missed calls by calling back within 60 seconds. It knows your schedule, services, and pricing.

### Q: Does it sound like a robot?
A: No. The AI receptionist uses advanced voice technology that sounds natural and conversational. It understands context, handles follow-up questions, and knows breed-specific grooming terminology.

### Q: What if the AI can't handle a question?
A: It transfers the call to you or your staff with a summary of the conversation so far. You set the rules for what gets transferred and what the AI handles on its own.

### Q: How much does the AI receptionist cost?
A: The AI receptionist is an add-on to any Groomify plan, powered by AgentZap. Plans start at $109/month with 150 minutes included. Overage is $0.85/minute. Annual plans include 2 months free and waived setup fee. See the AI Receptionist page for full pricing details.

### Q: Can it handle pet boarding and daycare calls too?
A: Yes. The AI receptionist handles grooming appointments, boarding reservations, and daycare bookings. It knows the difference between a grooming appointment and a 5-day boarding stay, and asks the right questions for each.

### Pricing and Plans

### Q: How much does Groomify cost?
A: Plans start at $39/month (annual) or $49/month (monthly) for solo groomers. The Growth plan is $79/month (annual). Enterprise pricing is custom for 5+ locations. All plans include core features. AI agents like the AI Receptionist are available as paid add-ons.

### Q: Are there per-user fees?
A: No. Unlike MoeGo and Gingr, Groomify does not charge per-user fees on Starter and Growth plans. Add as many staff members as you need.

### Q: Can I cancel anytime?
A: Yes. No long-term contracts. Cancel anytime from your account settings. Your data is exportable if you decide to leave.

### Q: Can I switch plans later?
A: Yes. Upgrade or downgrade anytime. Changes take effect on your next billing cycle.

### Q: What payment methods do you accept?
A: All major credit cards, ACH bank transfers, and PayPal. Enterprise customers can pay by invoice.

### Q: What's included with the booking widget and chatbot?
A: Every plan includes an embeddable booking widget and AI booking chatbot for your website. Clients can book appointments 24/7 through your site. No extra cost.

### Q: What's the website builder?
A: On Growth plans and above, you get your own booking page at groomify.ai/your-business-name. Clients can find you, see your services, and book directly. No separate website needed.

### Switching from Another Platform

### Q: Can I import my data from MoeGo?
A: Yes. There is a dedicated MoeGo import tool that transfers your clients, pets, appointment history, and service menus. Most migrations complete in under an hour.

### Q: Can I switch from Gingr or PetExec?
A: Yes. Data import from Gingr, PetExec, and most other pet software platforms is supported via CSV import with column mapping. The support team helps with the migration at no extra cost.

### Q: Will I lose any data during migration?
A: No. All client records, pet profiles, appointment history, and service menus are imported. You can verify everything before going live.

### Features

### Q: Does Groomify work for boarding and daycare, or just grooming?
A: It works for all three. There are dedicated features for grooming scheduling, boarding reservations (with kennel management, feeding schedules, vaccination tracking), and daycare operations (check-in/out, activity logs, webcam integration).

### Q: Does it work for mobile groomers?
A: Yes. AI route optimization plans your daily driving route, GPS tracking, client ETA notifications, and a mobile app so you can manage everything from your van.

### Q: Can clients book online?
A: Yes. Every plan includes a booking widget you can embed on your website and an AI booking chatbot that walks clients through scheduling by breed and service. On Growth plans and above, you also get your own booking page at groomify.ai/your-business-name.

### Q: Do you send appointment reminders?
A: Yes. Automated SMS and email reminders at configurable intervals (typically 24 hours and 2 hours before). Clients can confirm, cancel, or reschedule directly from the reminder text.

## Key Features

### AI Receptionist
24/7 AI phone answering for pet businesses. Answers calls in a natural voice, books grooming appointments through conversation, handles pricing and service questions, recovers missed calls within 60 seconds. Supports grooming, boarding, and daycare calls. Multi-language support (English and Spanish). Human handoff for complex requests. Call analytics dashboard.

Impact: 80% fewer missed calls, $3,000 average monthly revenue recovered, 30-second average booking time.

### 8 AI Agents

1. AI Receptionist — Answers phone calls 24/7, books appointments through natural conversation, handles pricing questions, recovers missed calls within 60 seconds.
2. AI Scheduling — Fills calendar gaps automatically, assigns correct time blocks per breed, bumps waitlisted clients into cancellations, reduces no-shows by 80%.
3. AI Booking — Online booking chatbot that asks about breed and coat, suggests the right service, collects deposits, and confirms slots. Works 24/7.
4. AI CRM — Recognizes breeds from photos, auto-fills pet profiles, suggests services and pricing per visit, tracks visit history.
5. AI Route Optimization — Plans daily driving routes for mobile groomers, saves an average of 45 minutes per day. GPS tracking, ETA notifications, mileage tracking.
6. AI Communication — Sends confirmations, reminders, and follow-ups automatically. Drafts replies to incoming messages.
7. AI Marketing — Turns grooming photos into social posts, replies to Google reviews, re-engages lapsed clients.
8. AI Insights — Predicts demand, tracks revenue and retention, identifies underbooked time slots, eliminates need for spreadsheets.

### Core Platform Features

- Appointment scheduling (drag-and-drop calendar, recurring bookings, service durations)
- Online booking portal (branded, 24/7 self-serve, real-time availability)
- Client and pet profiles (visit history, photos, allergies, temperament, vaccination tracking)
- Payments and POS (contactless, in-shop invoicing, split payments, subscription billing)
- Route optimization (GPS tracking, ETA notifications, auto-dispatch, mileage tracking)
- 2-way SMS and email (send and receive texts, automated confirmations and follow-ups)
- Automated reminders (SMS, email, phone reminders, reduces no-shows by 80%)
- Review management (auto-request Google and Yelp reviews, track and respond from one dashboard)
- Staff management (commissions, time tracking, availability, performance metrics, role-based access)
- Booking widget and chatbot (embeddable widget, AI chatbot guides clients through booking by breed)
- Website builder (booking page at groomify.ai/your-name, Growth plan and above)
- Reports and dashboards (revenue by groomer and service, KPIs, retention, no-shows, trends)

## Solutions

- Pet Grooming Salons — Full salon management with scheduling, booking, CRM, payments, and AI agents
- Mobile Grooming — Route optimization, GPS tracking, ETA notifications, mobile app for on-the-go management
- Pet Boarding — Kennel management, feeding schedules, vaccination tracking, boarding reservations
- Pet Daycare — Check-in/out, activity logs, webcam integration, recurring weekly schedules
- Multi-Location — Manage up to 5 locations on Pro, unlimited on Enterprise, franchise dashboard
- Enterprise — Custom pricing, unlimited locations, custom integrations, white-label option, SLA guarantee

## Comparisons

- Groomify vs MoeGo — Groomify has 8 AI agents (MoeGo has zero AI). No per-user fees on Starter and Growth. AI receptionist is unique differentiator.
- Groomify vs Gingr — No per-user fees. AI-native platform with 8 agents. Modern interface. Migration support included.
- Groomify vs PetExec — AI-first approach, modern booking widget and chatbot, route optimization for mobile groomers.

## Company

- Website: https://groomify.ai
- Contact: https://groomify.ai/contact
- Instagram: https://instagram.com/groomifyai
- LinkedIn: https://www.linkedin.com/company/groomify-ai/
- Crunchbase: https://www.crunchbase.com/organization/groomify
- G2 Reviews: https://www.g2.com/products/groomify/reviews
- Trustpilot: https://www.trustpilot.com/review/groomify.ai